Arcads

Turn text scripts into UGC-style video ads with 1,000+ realistic AI actors in 30+ languages.

Category:

Marketing & Advertising

Pricing:

Arcads - Generate UGC-style video ads with 1,000+ AI actors in over 30 languages

Arcads is an AI-powered video ad creation platform built for performance marketers, growth teams, e-commerce brands and agencies that need a constant flow of UGC-style creative for paid social campaigns. The core problem it solves is the creative bottleneck on platforms like Meta, TikTok and Instagram – ad fatigue forces teams to ship dozens of fresh variations every week, but traditional UGC production with real creators is slow, expensive and hard to scale.

The workflow is built for speed. You write a script, pick from a library of over 1,000 AI actors modeled on real performers, choose a voice, and the platform renders a finished talking-head video in roughly 2 to 5 minutes. Lip-sync, micro-expressions and natural body language are handled automatically, with full emotion control and accurate localization in more than 30 languages. Batch creation lets teams generate dozens of hook and actor variants from a single script for systematic A/B testing.

No installation is required – Arcads runs entirely in the browser and a standard laptop with a reliable internet connection is enough. The interface is prompt-driven and most users produce a usable first ad within minutes. Generated videos are licensed for commercial use, and the platform publishes its terms and privacy policy at arcads.ai. A public API for AI video and lip-sync, plus the new Workflow canvas, extend the platform from solo creators to teams running automated production pipelines, with companies like Asana, Bending Spoons and ClickFunnels among its referenced users.

One important limitation worth knowing before subscribing – Arcads is purpose-built for talking-head UGC and does not include in-platform captions, B-rolls, background music or product photography. Teams selling physical goods, or anyone who needs a fully edited ad in one place, will still need a separate editor like CapCut or Premiere Pro to finish each video. There is also no free trial, so the entry-level Starter plan at around $110 per month is the minimum commitment to evaluate the tool.

"I've used every AI UGC platform and Arcads has been the best, by far. They make the most realistic videos; the mouths sync up the best, the audio is the most realistic, and they back it up with great support."

- Verified User, from Trustpilot review of Arcads

"Arcads is an excellent tool for creating different types of content, especially their AI Talking Actors, which have been a huge help for our business. The platform is very easy to navigate, and video generation is impressively fast."

- Verified User, from Trustpilot review of Arcads

Key Features:

Library of 1,000+ AI actors: Browse a catalog of ultra-realistic AI avatars built on real human performer data, covering every age range, ethnicity, gender and setting from home and office to outdoor and car interiors.
Custom AI avatar creation: Generate your own AI actor from a reference image and have them hold your product, show your app screen or wear your branded clothing inside the ad.
Multi-language localization: Generate the same script with accurate lip-sync and natural delivery in more than 30 languages, including English, French, Spanish, German, Italian and Portuguese.
Full emotion control: Direct each AI actor's emotional delivery - surprised, excited, serious, calm - through plain text prompts written alongside the script.
Batch ad variant generation: Produce dozens of hook, actor and CTA combinations from a single script in one run, purpose-built for systematic creative A/B testing on Meta and TikTok.
AI Workflow canvas: Bring scripts, actors, edits and ad workflows into one infinite canvas where teams can create, test and scale variations collaboratively.
Public AI Video and Lip Sync API: Integrate Arcads generation directly into existing ad production pipelines and automated creative workflows.

Why Use Arcads?

Cost per video drops dramatically: A finished Arcads ad comes in around $11 per video, compared to $80 to $200 or more for a single Fiverr UGC creator and well above $1,000 for traditional production.
From script to finished ad in minutes: Arcads renders a talking-head video in 2 to 5 minutes, removing scheduling, casting, shooting and revision rounds from your creative cycle.
Avatars built on real performer data: Because the AI actors are trained on motion-capture from real humans, micro-expressions, eye movements and natural pauses are noticeably more convincing than synthetically generated avatars.
Scale creative testing without hiring globally: Run the same campaign across 30+ markets with native-sounding delivery, eliminating the need to source creators in every country.
Purpose-built for direct response ads: Arcads is not a general-purpose video tool - the workflow, presets and analytics are designed specifically for performance marketers running paid social campaigns.
API access for automated creative pipelines: The public API lets agencies and in-house teams plug Arcads into existing ad production workflows and generate video creatives programmatically at scale.

FAQ

What is Arcads?

Arcads is a browser-based AI platform that turns text scripts into UGC-style video ads featuring realistic AI actors. Performance marketers, e-commerce brands and agencies use it to generate finished talking-head ads in 2 to 5 minutes, with a library of 1,000+ AI avatars and accurate localization in more than 30 languages.

What makes Arcads different from HeyGen?

HeyGen is a broader AI video platform covering presentations, training videos and corporate communications. Arcads is laser-focused on direct response ad creative for performance marketing - its avatars are tuned for short-form UGC delivery, its batch creation flow is designed for hook A/B testing on Meta and TikTok, and its actor library of 1,000+ is the largest dedicated UGC catalog in the category.

Is Arcads free or paid?

Arcads is paid only and does not offer a free trial. The Starter plan begins at around $110 per month for 10 video credits (about $11 per video), the Creator plan at around $220 per month for 20 videos, and a custom Pro plan unlocks unlimited renders, team access, ElevenLabs voices, actor cloning and API access.

Does Arcads offer integrations?

Yes. Arcads exposes a public AI Video API and a Lip Sync API for teams that want to embed generation into their own ad production pipelines. The Pro plan adds ElevenLabs voice integration for premium voiceovers, and the platform supports common video model partners such as Seedance, Kling, Sora 2 Pro and Nano Banana for image and video tasks within the editor.

How does Arcads handle privacy and data?

Arcads is a cloud-hosted SaaS platform with published privacy policy and terms and conditions available at arcads.ai. Generated videos are licensed for commercial use, and account, billing and credit usage are managed directly inside the platform with support handled through Intercom.